The Alzheimer Society of Canada has begun a national awareness campaign called “Still Here.” Developed by Brees Communications of Toronto, the effort is intended to counter negative attitudes about people with Alzheimer’s disease and other forms of dementia. The campaign, which is timed to coincide with the start of Alzheimer Awareness Month, includes national print…
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Our national awareness campaign for Alzheimer Society of Canada is aimed at changing the conversation around the stigma of dementia. Judging from the response on social media, it’s working. Download the Press Release Here
With its brand new look and tagline, the Alzheimer’s Society of Canada hopes to engage Canadians to join together to fight a disease that already affects 747,000 Canadians with the number predicted to double to 1.4 million in less than 20 years.